AIR is an organization whose main objective is to help the world become a better place with research, statistics, and data to create effective and science-driven solutions.
Social Media Marketing
How do we create a consistent brand online and offline visually?
In creating the print and online promotial material of AIR, we solved this by creating photo filters pertaining to the main colors of their brand. This style showed a more approachable, dependable, yet in-trend look for their social media that gained audience interaction.
We also created easily editable templates for their marketing team and brand guidelines to remain consistent, cohesive, fast, while still retaining to quality.
These print and online templates include conference web shareables, instagram posts, and video, youtube, facebook covers, and even internal promotions to build the brand.